On July 19, Brad Williams, the Detroit Regional Chamber’s Vice President of Government Relations, participated in a roundtable discussion hosted by the International Franchise Association (IFA) discussing the benefits of franchising in a local economy.
In Michigan, there are over 23,000 local franchise businesses that generate nearly $25 billion in economic output and over 250,000 jobs. In Detroit, there are 5,400 franchise locations that create 58,000 jobs and $5.7 billion in economic output.
“Franchises offer a proven path to entrepreneurship, providing aspiring business owners with a strong foundation, established brand recognition, and operational support,” said Williams. “This can significantly increase the chances of success for those looking to start their own small business.”
Williams was joined by several franchisee owners, including representatives from Goldfish Swim School, Great Clips, ACE Handyman Services, Tropical Smoothie, and Wendy’s. These business leaders emphasized the franchise model’s ability to create economic opportunity and job growth within communities. By offering pathways to ownership and fostering a skilled workforce, franchises are instrumental in building strong, resilient local economies.
U.S. Reps. Haley Stevens (D-MI 11) and Tim Walberg (R-MI 5) also participated in the discussion, underscoring the importance of franchising as a driver of economic growth and job creation.
“Franchising allows the opportunities for people to do what America has always said we want people to do: to have the benefit of the American Dream,” Walberg said.
Michigan boasts a thriving franchise ecosystem, home to renowned brands like Little Caesars, Goldfish Swim School, and Biggby Coffee. The state’s favorable business climate and abundant talent pool have contributed to its success as a franchise hub.
“This area has been home to franchisees since the beginning,” Williams said. “In Michigan, it’s not just about the big guys that are making the franchise; it’s about the franchisees that are able to generate generational wealth. Franchising empowers individuals to build successful businesses, creating a ripple effect of prosperity throughout our communities.”