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Franco adds technology, consumer clients

Franco, a Detroit-based full service public relations, marketing and social media agency, announces the addition of the following clients:

  • automotiveMastermind – automotiveMastermind is the leading provider of predictive analytics and marketing automation technology for the automotive industry. The company’s cloud-based platform helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted consumer communications, leading to proven higher sales and more consistent customer retention. automotiveMastermind currently works with hundreds of dealerships from various automotive manufacturers, including Acura, Audi, BMW, Cadillac, Honda, Infiniti, Lexus, Mercedes-Benz, MINI and Toyota and has plans to add more OEMs in 2017.
  • Avalon International Breads – Established in 1997, Avalon International Breads is a Detroit-based bakery dedicated to producing hand-crafted artisan breads and other baked goods, using 100-percent organic flour. For 20 years, Avalon has served over 1,000 customers daily at its two Detroit storefronts. The bakery recently expanded its business to include a cafe in Ann Arbor and another opening soon in Detroit.

About Franco

Franco integrates PR, marketing, social media, design and measurement to deliver communications programs that drive organizational performance. Franco was founded in Detroit in 1964 and has been a leader within the industry and the region for five decades. Today, Franco is a full-service public relations agency serving clients in the automotive, technology, healthcare, nonprofit, consumer and professional service sectors. For more information, visit