Blogging #MPC17: A Platform for Millennial CoverageJune 6, 2017
Media consumption has shifted in the digital age and people seek and engage with it in several ways, millennial readers look to social media and blogs for information pertinent to them.
“Blogs serve a very important purpose because each blog has a unique community of readers that are very loyal and interested in certain subjects that these people as bloggers can cover,” explained Andrew Hetzel, vice president of corporate communications for Blue Cross Blue Shield of Michigan.
This year, the following blogs covered the Conference: Autoblog, Daily Detroit, Detroit Unspun, A Healthier Michigan, MI Blues Perspectives and Positive Detroit.
Detroit Public Television (DPTV) put together a video on the Blogger Zone at the 2017 Mackinac Policy Conference, view the video below:
Read some of the bloggers coverage from this year’s Conference below:
Autoblog – Michigan Ponders its Automotive Future in the Connected Age
Daily Detroit – Five Secrets to Making Awesome Things Happen With Jason Hall of Slow Roll
MI Blues Perspectives – Five Positive #MPC17 Takeaways for Detroit Residents
Positive Detroit – Matt Cullen of Rock Ventures Answers: What’s Next for the QLINE, Riverfront and More
Visit mpc.detroitchamber.com to view more coverage and videos from the Conference.